HELLO Dex AMA - Full Breakdown
Hello Labs Unveils Hello DEX, Club Tiers, and Killer Whales Season 2 Rollout
In a highly anticipated HELLO DEX AMA, the Hello Labs team gave the community a full breakdown of the DEX, the launch of Hello Club, and the rollout strategy for Killer Whales Season 2. With a builder-first model and a protocol designed to shift value away from centralized exchanges and toward the people who actually power the ecosystem, Hello Labs continues to bring Web3 to the mainstream through utility, entertainment, community, and ownership.
As Hello Labs evolves into a full-stack growth engine for Web3, this AMA outlined how product-led value flows will power the next phase of ecosystem adoption.
🎧 Listen to the Full Episode on Spotify: https://open.spotify.com/episode/2N4Bhl5RvJSVqpQclwnrSQ
A New Model for DEX Rewards
Sander explained how HELLO DEX flips the traditional exchange model. Instead of routing fees to centralized parties, up to 87% of revenues are distributed back to liquidity providers and $HELLO stakers. These rewards are powered by the Hello Protocol, which collects small fees across products including the DEX, Launchpad, KOL quests, prediction markets, and more. These fees fund yield, token burns, and user rewards without token inflation, while positioning listed projects for an additional revenue stream through liquidity provision of their token.
Introducing Hello Club
Hello Club is the central layer of participation for the Hello ecosystem. Members can stake or lock $HELLO to enter one of five tiers, with increasing benefits at each level. The top tier, Black, requires one million HELLO and unlocks the most extensive access, including the highest % of rewards for premium token drops and Launchpad allocations. Rewards are sourced from product usage, not token inflation, giving long-term holders direct ownership of platform growth.
Killer Whales Season 2 Premieres in September
Killer Whales Season 2 will premiere weekly on X with live community watch parties starting in September. In October, episodes will expand to global streaming platforms including Apple TV, Amazon Prime, Roku, Tubi and more. Season 1 reached more than 30 million viewers, and Season 2 is targeting a footprint across 750 million households.
Featured projects will be tradable on Hello DEX in real time, and users will be able to engage with prediction markets tied to episode outcomes, connecting on-screen stories to direct trading and on-chain activity.
Focused Incubation
Hello Labs incubates a select group of projects per year, with a focus on high-potential infrastructure and primitives. Only around 25 projects will be onboarded per year. With a curated approach, Hello Labs reviews hundreds of applications but selects only those with strong technical foundations, early traction, and long-term alignment.
The support stack includes KOL-led quests, exchange listings, DEX liquidity, and direct integration into Hello media. One featured example is Solido, a liquid staking protocol built on the Move-based Supra L1. Solido is pre-TGE and offers early access to Hello Club members, along with a $50,000 KOL campaign and upcoming DEX listing.
Web2 Meets Web3
The panel also discussed the creator economy, fiat on-ramps, community rewards, and global product delivery. A credit card on-ramp for buying HELLO is already live and will be integrated directly into Hello Club. New whitepaper updates are now available, and a full launch of Hello Club with staking, locking, and native yield is just around the corner.
As HELLO Dex releases, HELLO Club opens, Killer Whales returns, and new projects enter the pipeline, Hello Labs invites everyone, from builders to traders, to get involved in shaping what comes next.
🎧 Listen to the Full Episode on Spotify: https://open.spotify.com/episode/2N4Bhl5RvJSVqpQclwnrSQ
📖 Read the New Whitepaper: whitepaper.hello.one
Sign up for HELLO Club today: club.hello.one
